Things you should know about Davido.

Davido was born in Atlanta GA, USA on
November 21st to Mr. And Mrs. Adeleke and
attended The British International School,
Lagos. Travelling between the USA, the UK
and Nigeria, Davido has experienced
different cultures but still stays true to his
roots and this is evident in his music and the
people he considers his biggest influences
musically, which include Don Jazzy, 2 Face
idibia, Sound Sultan and Wande Coal.
Though Davido started music professionally a
year ago, he has been performing and
making music since the age of 11. Now 18, he
has set up a record label called HKN Music,
jointly owned by Davido and Ade, his older
brother. The saying “If you want something
done, do it yourself” is what led the brothers
start the label as Davido believes that as a
producer and recording artiste, he would be
in the best position to create music that suits
his style. When asked to choose an ideal
producer to work with, he responded
“...myself, because I know what I want
exactly!” He is however quick to mention that
he would definitely be excited to work with
Sarz, Jaysleek and/or Don Jazzy.
In a short space of time, Davido has
developed a huge fan base (14 to 28 year
olds) in Nigeria, the US and the UK and the
young fresh talent’s first single “Back When”
featuring Naeto C, is enjoying massive media
attention and airplay online, on radio and
TV. In his own words, his greatest reward so
far is “having my family and friends support
my dream. I can’t ask God for more”. Within
no time Davido took us by storm when he
released Dami Duro , which has been said to
be one of Nigerians top hits ever made.
Without a doubt, dami duro has become a
leading club song as well as one of radios
most played.
Without wasting much time, Davido and his
management team, in collaboration with
Clarence Peters, put together a first-class,
never seen before type video, to back up the
banger, Dami Duro. Not only did this video
create major buzz around websites, TV
stations and you tube, but was also said to be
one of the best videos out of Nigeria. Without
saying much, it is evident that Davido is one
to watch out for in 2012! He is evidently here
to stay, and deliver.
Davido had a very eventful Christmas (2011)
season performing all over Nigeria. He had
amazing performances at shows like the Koko
concert, Rhythm Unplugged, Echo 2011,
Access Bank End of year Party and the Sahara
End of year concert.
The Artiste
Davido admits that his love for entertaining
people comes from his late mother who
passed away in 2003. Losing his mother has
been the most traumatic experience Davido
has had to suffer but it has also been his
inspiration as he states “...she’s the reason I
do what I do.... she loved to entertain and I
plan on carrying that legacy...”
With collaborations with artistes like Naeto C,
Shank, Lynxxx and popular UK artiste,
Dotstar, Davido is set to prove to the music
industry that he has what it takes to succeed.
He has also shared stages with people like T-
Pain, Fabulous, Keith Sweat, Cabo Snoop,
D'Banj, Naeto C and more.
The Producer
As a versatile artiste, Davido is able to adapt
to any beat produced by other producers.
However, this is a craft he has succeeded in
mastering and with help from his brother
Ade, HKN Studios would be a force to reckon
with the in the Nigerian Music scene.
Often asked where his inspiration as a
producer comes from, David explains “... I
like it when people are happy and when they
can dance to my music! My mom liked to
dance to music and I am inspired when I
think of the kind of beats that would make
her dance.”
His debut single “Back When” featuring Naeto
C is a testament to Davido’s ability and skill
as a producer. He has also produced music
for ... Naeto C, Skales, Tiwa Savage and Sauce
Kid. So, the next time you are dancing to a
well made beat, pay attention because you
might just hear “on the beat its Davido”... A
signature that will be heard on chart topping
songs for a very long time!
The Student
Often considered playful and fun loving,
Davido has shown that he is a focused
individual and not allowing his music career
get in the way of his education. Davido is
currently studying Business Administrations
in Babcock University and he is applying
things he learns in school into running the
business of his music career. Ensuring that a
proper system and business tools are in place
for his music career, Davido has not only
built a recording studio for the HKN Records,
he has also assembled a management and PR
team to help him run his affairs while he
focuses on his education. Music doesn’t take a
back seat though... Davido runs on a very
tight schedule to ensure that neither his music
nor education suffers!
The Brand
Good talent is hard to go unnoticed. However,
more profitable than good talent is a good
brand. The Davido brand is increasing
growing and commanding attention. The
good quality of the debut single “Back When”
featuring Naeto C, produced by Davido, is
complimented by the quality of the video shot
by Award Winning Video Director, Clarence
Peters.
The “Back When” video has over 100,000
views on youtube and has had massive
airplay on MTV, SoundCity, 1 Music Channel
and all Terrestrial TV stations.
Davido is probably one of the busiest of the
new artistes in Nigeria as he has performed
in some of the biggest shows this year. These
shows include:
With offers already coming his way for more
appearances and performances, Davido’s fan
base is set to go “off the roof”. Without a
doubt, Davido will be vital to selling a few
brands in the country.
As an artiste and a producer, Davido is
focused on ensuring consistency in the
quality of music he gives his fans that are
increasing by the minute. Davido’s brand
management team is looking forward to
developing concepts and working with brands
to establish mutually beneficial relationships.
Davido is managed by 21 year old Asa Asika,
who has worked with artistes such as Sasha,
Naeto C, YQ, GT The Guitarman, Ikechukwu,
Pype and many more.
What’s Next?
Davido has been recording with artistes like
Dotstar, Lynxxx, Sauce Kid, DJ Skales, Tiwa
Savage, Mo’Cheddah, DJ Neptune, Wizkid,
Shank, and many more in preparation for his
debut album, which is currently untitled.
With the debut single entering countdown
charts across the country, Davido is almost set
to release a follow up single to ensure that his
fans always have something new to enjoy.
A date has not been set for the release of his
debut album, however, the targeted period is
some time next year. Davido’s management
will communicated a date once confirmed.
In the mean time, Davido will continue to
make great music and performing on the
biggest stages across the country.
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